Similar to sponsored stories, these app install ads are shown in the user’s timeline, offering a direct invite for installation. The best thing about Facebook has been its 900+ million userbase where App Installs are simple ads that takes the user to the Google Play Store or App Store app page. The global click through rates for Facebook app install ads have been a surprising 0.6%. Over the years, Facebook app install ads have grown by as much as 346%.

Facebook app install ads was launched in August 2012 and by the October that year, it started showing up. Further, it had the attention of the developers and deep ad targeting.

Facebook, especially, has the advantage of personalized discovery. However, earning the dollars requires gaining the trust of the developers. The unending opportunities in the app industry have made social platforms like Facebook, Google and Twitter to step forward and have a share of the pie.

Facebook App Install Ads come as the next best solution. Both the Play Store and the iOS App Store are crowded and it is getting harder for developers to stand apart from the crowd. The popularity and love for mobile apps have grown to such an extent that now there’s too many of them.

Are you looking for a way to increase downloads of your mobile application? Does your mobile application is not performing well? If you facing such challenges with your mobile apps, this Facebook app install ads guide is for you.

Install facebook app